Nintendo GameCube Launches Across Europe

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NintendoPosted: May 6th, 2002.

It’s here! Nintendo GameCube has officially arrived in Europe, and as theclock struck 12 midnight on May 3rd thousands of people shuffled forward tobecome the proud owner of Nintendo’s ground-breaking new games console. Addingto the huge pre-order sales, European retailers opened at midnight to givededicated video games fans the opportunity to be the first to own NintendoGameCube.

500,000 units of Nintendo GameCube will be available for launch day acrossEurope, with a total of 1 million pieces for the first eight weeks. The consoleis supported by the biggest and most impressive line-up of games ever seen fora console launch, with over 20 software titles from today that will extend toover 50 titles available by the summer. The Nintendo GameCube will alsoretail at the best price for a console launch ever at €199.

Combining the best graphics, technical brilliance and entertaining gameplay, theNintendo GameCube will offer a mix that will please everyone from the occasionalplayer to the dedicated gamers. The launch portfolio guarantees a universalappeal, with everything from action, strategy, adventure, racing to sportingtitles that will suit any gaming taste and age.

Nintendo will release two exclusive first party games, Luigi’s Mansion andWave Race: Blue Storm on May 3. The launch software will be complemented by asuperb range of blockbuster franchises including Star Wars Rogue Leader Rogue Squadron II, 2002 FIFA World Cup, Sonic Adventure 2 Battle, ISS2, Batman Vengeance and many many more…

Nintendo’s commitment to the European games market has been supported by aheavyweight €100 million fully integrated pan-European campaign. The campaignencompasses an execution of advertising, PR activity, in-store promotions,viral marketing, sampling events and street entertainment housed withinenormous clear cubes, all anchored by Nintendo’s philosophy and endline ‘Life’sA Game’.

David Gosen, Managing Director, Nintendo of Europe comments: “Anticipation for Nintendo GameCube has been huge, and the great reactionat stores across Europe last night just goes to show how much excitement thereis for its launch today.

We have the biggest line up of games ever seen for a console launch and offerpure entertainment at the lowest launch price ever.

And the fun is going to continue with 50 titles by the summer. Quite simply,Nintendo GameCube offers a gaming experience that is unmatched by anyone else.”